Google Analytics 4 is currently the only option for analytics, as the Universal version of the tool has stopped...
CATEGORY ARCHIVE
Social media
Printed formats in marketing – their significance in modern business
If you are 21, 22 years old or younger and you are reading this text, the following statement will probably make you...
SEO for Youtube – several tips for better video ranking
When you want to learn something new or simply be entertained, you go to an internet search engine and type in...
Google update algorithm – what it is and how it affects website ranking
- What is the primary goal of a Google visitor? To find relevant information related to what they are searching for -...
Social network Tik Tok and its potential
Opinions about the increasingly popular social network Tik Tok vary greatly depending on people’s preferences and age,...
Instagram SEO – what it is and how it works
There has been a lot of discussion lately in the digital community about SEO (Search Engine Optimization), but have...
What is Instagram native advertising?
To properly understand what native advertising on Instagram represents, it is necessary to resolve certain...
How to create a useful and visible LinkedIn profile
We live in an era of widespread expansion of digital communications and countless opportunities made possible by the...
What are Google spiders and what is their role?
On the internet, we encounter a vast amount of data, but the question is whether our search has actually yielded the...
Rules you must know before engaging in Facebook advertising
In today’s modern business world, Facebook is an indispensable platform for digital advertising, offering significant...
How and why video content has taken the lead on social media
The evolution of social media over the years - through the implementation of new ideas and communication methods with...
Social media outage – are we addicted and to what extent
The outage of social media platforms Facebook, Instagram, and WhatsApp on October 4, 2021, lasting for a total of six...
What is the significance of design in the marketing sphere?
Try for a moment to imagine today’s world of marketing without design as the realization of creative ideas. You will...
How to Write the Perfect Newsletter Email?
How many times have you walked out of a meeting with your closest colleagues feeling completely disappointed, drained,...
Google Tag Manager – main features and benefits of use
Collecting relevant data on the performance of marketing campaigns would be a very difficult and laborious task if the...
Marketing strategy
Whether your company has recently entered the market or you are a leader in providing your services, the term...
Facebook campaign – essential characteristics and advantages
It may seem that few people actively use the mentioned social network today, and that with the emergence of Instagram...
Digital agency – advantages of hiring a digital agency
Do you feel that you are not attracting enough customers or new clients to your products, and you are not sure if you...
Performance marketing – what it is and how it works for e-commerce
If you do not want half of the money you invest in advertising to be wasted, performance marketing is an excellent...
How to choose the right digital marketing agency
Simply having a presence in the digital world today is not enough! It is necessary to constantly adapt, follow trends,...